Case studies · concepts · campaigns
Selected
work
- 01 Velonna JewellersDesign
- 02 PashminariMedia
- 03 Venom F5 conceptDesign
- 04 Short-form reelsMedia
- 05 Also madeMixed
Design that people.
Content that people don’t skip.
A three-division studio for brands that would rather be remembered than scrolled past: identity and web, short-form video, and AI that does the repetitive work.
Open for select projects · 2026
What we do
We make brands that people remember. We design the identity and the website, shoot the content people actually watch twice, and build the AI that handles the repetitive work. Small team. Real work. A reply within six hours.
Selected
01 · Design · Shopify
Look international. Sell real materials.
A store for Velonna Jewellers, the contemporary side of a Jammu & Kashmir jewellery family: 925 silver and certified lab-grown diamonds, two ranges in one shop, built for buyers aged 18 to 38.
Read the case study ↗
01 · The store
Homepage first. Everything else follows.
34Categories
71Lab-grown pieces
24hEnquiry reply
02 · Media · Instagram
A pashmina feed that answers buyer doubts.
How Norline Media builds the Instagram feed for Pashminari, a Kashmiri pashmina brand: carousels that answer buyer doubts, posts that explain the price, and campaign images that set the mood.
Read the case study ↗pashminari.in ↗
03 · Design · Concept website
A hypercar launch, told by scrolling.
An unofficial concept launch site for the Hennessey Venom F5 Revolution Roadster. The real car sits on the page in 3D: turn it, x-ray it, take it apart, repaint it, switch the headlights on and watch them light the road. Every photograph on the site is rendered from that same model. Not affiliated with Hennessey - built by us to show what a product launch can look like.
Open the concept site ↗
04 · Media · Short-form
Short-form that gets watched twice.
Cinematic short-form content that stops the scroll and makes people watch twice. Reels, explainers and event coverage.
What Norline Media makes ↗Also made
- Code 17Magazine coverDesign
- MonetariaMagazine coverDesign
- Aalishan DiamondsCampaignMedia
- Concert editShort-form videoMedia
- AI avatarTalking-head videoAI
More reels on Instagram, @norlinestudios.
Three divisions.
One studio.
Norline Studio works across three areas: Design for brand identity and websites, Media for short-form video, and AI for automation built into an existing business.
Hover a division
01
Norline Design
Where attention gets structured.
Brand identities and digital experiences that convert visitors into loyal clients.
- Brand identity
- UI & UX design
- Web development
- Design systems
02
Norline Media
The attention engine.
Cinematic short-form content that stops the scroll and makes people watch twice.
- Reels & short-form
- SaaS explainers
- Event coverage
- Done-for-you growth
03
Norline AI
The automation infrastructure.
AI built into your business so you scale without the extra overhead.
- Voice bots & chat agents
- Workflow automation
- AI-native tools
- Local LLMs & video
10+Clients served
50+Projects shipped
6hWhatsApp reply time
People behind the work.
A tight crew of designers, strategists and builders who care about making things look and feel right. Small on purpose, so the people you brief are the people who make it.
Tejomay SinghCo-Founder & CEO · Clients, strategy, business
Reshabh DattaCo-Founder & COO · Creative Director+ The crewDesign Executive and the studio team
FAQ
Questions people ask us
Short, direct answers to what we get asked most. Can't find yours? Write to contact@norlinestudio.in.
What does Norline Studio do?
Norline Studio is a design, media and AI studio based in Dehradun, India. We do three things: brand identity and websites, short-form video, and AI automation built into an existing business. Most clients come to us for one and end up using two.
Where is Norline Studio based?
Dehradun, Uttarakhand, India. We work remotely with clients across India, the UK and the US, and we meet in person with clients in and around Dehradun and Delhi.
How much does a website cost?
A single-page site for a small business starts around ₹25,000. A multi-page site with a custom design and a CMS is usually ₹60,000 to ₹1,50,000, depending on how many pages and how much of the content we write ourselves.
We quote a fixed price before starting. No hourly billing and no change-order surprises.
How much does a brand identity cost?
A logo and basic brand kit starts around ₹20,000. A full identity system — logo, type, colour, layout rules and a usage guide — is typically ₹50,000 to ₹1,20,000.
How long does a project take?
A single-page site takes one to two weeks. A full website takes three to six weeks. A brand identity takes two to four weeks. Short-form video is usually turned around in three to five days per batch.
The biggest cause of delay is waiting on content and feedback from the client's side, so we agree review dates up front.
Do you work with businesses outside India?
Yes. We work with clients in the UK, the US and the UAE. Everything runs over email, WhatsApp and video calls, and we keep at least a few overlapping working hours with every client's time zone.
What is AI automation, in plain terms?
It means handing the repetitive parts of your business to software. The most common one we build is an enquiry agent: it answers WhatsApp and Instagram messages instantly, asks the questions you'd ask anyway, and books the call — so a message at 11pm doesn't sit unread until morning.
What is answer engine optimisation (AEO)?
It's making your website readable and quotable by AI assistants like ChatGPT, Claude and Google's AI answers. Traditional SEO gets you into a list of links. AEO gets your business named inside the answer — which matters more every month, because fewer people scroll a list now.
It involves unblocking AI crawlers, putting your key facts in plain HTML, writing headings shaped like real questions, and adding structured data so a machine knows what you are.
Who will actually do the work?
We're small on purpose. The people you brief are the people who build it — usually Tejomay on strategy and client work, Reshabh on creative direction, and our design executive. Nothing is outsourced to an agency behind us.
How do I start a project?
Message us on WhatsApp at +91 84910 88507 or email contact@norlinestudio.in. Tell us roughly what you need and what you're working with. We reply within about six hours, and the first conversation costs nothing.
Still have a question?We reply within about six hours.
Ask us anything
Ready to build something real?
Tell us what you need: design, content, AI, or all three. A short WhatsApp message is enough to get the right people on it.